If WWII never happened and Japan never lost, kawaii culture wouldn't have emerged. Before WWII loss, they had imperialistic goals and honor was a big thing. Now, it's all about being cute and coming up with weird funny game shows.
Japanese guys in the past look so badass compared to the "Morning Rescue Guy"
[Image: http://www.projectharuhi.net/wordpress/wp-content/uploads/2011/03/bakarescue.jpg]